Customer Relationship Management (CRM) encompasses strategies, tools, and technologies that organizations use to manage interactions and relationships with current and potential customers. It aims to improve business relationships, enhance customer satisfaction, and drive sales growth through effective data management and analysis.
The survey model provides quantifiable scores, index calculations, and a risk assessment process that helps identify areas for improvement and improve customer service health.
View resourceThis model assesses your organization’s maturity across five key domains: CRM Usage and Adoption, Digital Capability and Enablement, Data Management Infrastructure, Security and Risk Posture, and Talent Readiness and Alignment.
View resourceTo build secure, scalable web applications with full transparency and DevSecOps integration.
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